Data Driven businesses - immigration biz is affected

I recently came a cross insight outlining the charcteristics of succesful sales calls.

This insight analysed sales conversations and identified the optimal structure and composition of the conversation. 

The foundation of insight is availability of data.

Data has to be collected, otherwise you don't know what you're measuring. Gone are the days driving a business without factual information; gut feel and experience still play a big role, but it is complemented with data to support or adjust the gut-feel/experience driven management approach.

You might ask yourself "How can I apply a data driven spin to my business?"

Data driven businesses begin their journey to automate and capture data in many of their client/prospect interactions. That's why inbound markeding is so good at it and can derive the insight shown further below.

You might not want to jump on the inbound marketing bandwagon straigh away... it is a bit of work to do so.

You can implement efficient questionnaire / form systems which give your clients insight of their chances to gain a visa, and give you insight about the value of that client. You can target your sales conversation. Your prospect gets insight straight away.
Easy to plug in, no coding, no set up. Just use a link.

​​We offer sales qualification services, which guide your prospect through a set of questions. Our unique machine intelligence driven engine is assessing chances for all NZ/AU major visas and gives you insight of the prospect's value as well as whom to call (save time, focus, efficiency). It also gives your prospect immediate gratification (result shown immediately and a copy is sent to the prospect's email address).
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​Happy clients, happy business... 

​So here is the insight:
How to craft a succesful sales conversation, based on data insight and AI driven analytics. 

• The “ideal” talk-to-listen ratio is 43:57.
• Most sales reps speak 65-75% of their calls.
• Bumping a prospect’s talk-time from 22% to 33% delivers a sharp increase in win rates.
• If pricing comes up 3-4x in a call, consider it a buying signal.
• Top sales professionals typically discuss pricing late in the call (40-49 minutes in on average).
• When your prospect responds to the timeline question with the word “probably,” consider it a good thing.
• When prospects respond to your timeline question with the phrase “We need to figure out X,” you’ve got your work cut out for you.
• When you soothe your prospect’s fears with risk-reversal language, win-rates on average increase 32 percent.
• Conversation-level sales coaching leads to higher win rates, more revenue, and shorter sales cycles.

​​Source: Hubspot

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